What Does “Factory-Direct” Actually Mean for a Solar Panel Purchase?

What does factory-direct solar panels mean genuine factory-direct vs reseller path California home black on black solar panels lower cost direct warranty faster install centered.

“Factory-direct” shows up in nearly every solar company’s marketing, but the term has no formal definition, which makes it easy to claim and hard to verify. This guide explains what a genuine factory-direct relationship actually involves, how panels typically reach your roof otherwise, and the specific questions that reveal whether a company’s claim holds up.